Indeed
TLDR
Incubator – Led UX for a 0→1 employer product, conducting research, interviews, and rapid prototyping in an agile environment.
Indeed Hire – Drove strategic UX discovery, marketing, and sales initiatives, designing landing pages and shaping product strategy.
Filtering the Noise for Employers
Researched, designed, and prototyped a 0→1 employer product, rapidly iterating with product and engineering in an agile environment.
Case Studies
Led UX strategy, content, product, and visual design for a new sales funnel, driving a 45% conversion boost.
Building a High-Converting Sales Funnel
Additional projects
Small & Medium Business – Collaborated on an A/B tested landing page update, boosting employer conversions by 10.5%.
Internal Tools – Designed, tested, and iterated on a new job moderation tool for the world's #1 job site.
Answering Employers’ Questions
Collaborated with two designers and the marketing team over 4 weeks to create a sharp, informative page that addressed employers' key questions, helping employers reach 350M+ visitors/month.
